Strategic Recruiting • Seed-Series B Startups

Connecting people to work that matters

We help Seed-Series B startups build hiring systems that find people who genuinely care about what you're building.

Great hires aren't just about skills—they're about fit. We help you find people who care about what you're building and create the hiring process so you can do it again and again.

95%
Offer Acceptance Rate
33%
Faster Time-to-Hire
10+
Years Startup Expertise

We don't just fill roles—we build hiring systems

Most early-stage startups need more than a recruiter; they need a strategic partner who can design processes, train teams, and deliver candidates who genuinely care about what they're building. That's what we do.

The best hires aren't just skilled—they're invested. We help you find those people and build a system that keeps finding them.

Our clients get access to a talent advisor who has built recruiting functions from scratch, understands the chaos of startup growth, and knows how to hire GTM and Product roles that scale.

Choose the level of support your team needs

From execution-focused recruiting to full talent leadership, we meet you where you are and scale with you.

Tier 1

Search Partner

For teams who know how to hire, but don't have the time

$6K/month
Best for: Series A/B companies hiring 4-8 people per year who need execution support but have hiring fundamentals in place.
  • 1-2 active searches at a time
  • Proactive sourcing & pipeline development
  • Candidate screening & coordination
  • Offer strategy support
  • Weekly pipeline updates
  • Bi-weekly check-ins (30 min)
Schedule a Call
Tier 3

Embedded Talent Leader

Fractional Head of Talent without the full-time cost

$15K/month
Best for: Series A/B companies scaling rapidly (15-30+ hires per year) who need strategic talent leadership.
  • 3-5 active searches at a time
  • Act as your VP Talent
  • ATS setup & optimization
  • Employer branding strategy
  • Weekly leadership meetings
  • Recruiting operations build-out
  • Full metrics dashboard
Schedule a Call
Project-Based

Executive Search

Retained search for mission-critical leadership hires

For C-suite or VP-level roles (CRO, VP Product, VP Marketing, etc.) where the hire will make or break the next stage of growth.

What's included: Comprehensive market mapping, long-list of 15-20 candidates, short-list of 3-5 finalists with detailed evaluations, full interview coordination, offer negotiation support, and 12-month placement guarantee.

$30-35K
per search
12-month placement
guarantee included

Why "True Calling Talent"?

Before recruiting, I spent a decade in ministry helping people find purpose and meaning. That background taught me something important: people are at their best when they're doing work that matters to them—work they feel called to do.

Now I help startups find those people. Not everyone needs to work at a mission-driven company, but everyone deserves to work somewhere they care about. When you match the right person with the right role, both sides win.

Recruiting, for me, isn't transactional. It's about alignment—finding candidates who bring skills AND purpose to the work.

For the past decade, I've been the first talent hire for multiple Seed-Series B startups. I've built recruiting functions from scratch, designed interview processes that reduce bias and improve decisions, trained hiring managers, and delivered hires that move the business forward.

I specialize in GTM and Product hiring for B2B SaaS startups. I know what it's like to hire a CRO for the first time, to scale an SDR team from zero, to find a product leader who can build in ambiguity. I've done it all, and I bring that experience to every engagement.

What makes this different

We build systems, not dependencies

When we're done working together, you're better at hiring—not more dependent on me. We design processes, train your team, and document everything so you can hire effectively on your own.

Strategic partner, not vendor

We're not incentivized to rush hires or push you toward candidates. We work on retainer, which means we're incentivized to get it right—to build a process that delivers quality hires consistently.

People who care about the work

You don't need to be mission-driven to hire people who are invested. We help you find candidates who genuinely care about the problem you're solving and the team they're joining.

Ready to find people who care?

Let's talk about your hiring challenges and see if we're a fit. No pitch, just a conversation about what you're building and how we might be able to help.

Jeff Haynes

📧 Jeff@truecallingtalent.com

📞 517-610-1978

First call is free. No obligation. Just a conversation.